Myth #7: Landlords Who Offer Affordable Rents Lose Money

There is a stubborn and persistent myth that affordable housing is a financial sacrifice for landlords and developers who participate. That they are leaving money on the table, trading profit for purpose. This myth is not accurate and is one reason so many communities continue to face affordable housing shortages.

When landlords and developers believe affordable housing does not bring a financial incentive, they do not pursue it. Communities lose. Families lose. And the myth keeps perpetuating itself.

So, let’s look at what the numbers show.

The Federal Government Built a Financial Case for It

Affordable housing is not a goodwill gesture. There is a federal program specifically designed to make it financially viable for private landlords and developers.

The Low-Income Housing Tax Credit program, known as LIHTC, was created in 1986 and made permanent in 1993. It provides developers and investors with a dollar-for-dollar reduction in their federal tax bill in exchange for developing and maintaining affordable rental units. That is not a deduction. It is a direct, dollar-for-dollar offset against taxes owed.

According to Novogradac, one of the leading authorities on the program, LIHTC properties tend to carry lower debt, fill up faster, and maintain lower vacancy rates than comparable market-rate properties.

The program has been operating for nearly 40 years. According to HUD’s LIHTC database, it has financed the creation of more than 3.7 million affordable housing units. Private investors continue to participate because it is financially viable.

A Track Record That Speaks for Itself

The financial performance of affordable housing under the LIHTC program is not theoretical. It is documented.

The Illinois Housing Development Authority reports that LIHTC properties have a foreclosure rate of less than 0.1%, well below that of comparable market-rate properties. The program’s structure places financial accountability directly on private investors, fostering strong discipline and consistently strong performance across the portfolio.

That is not the profile of a financially risky investment. It is the profile of a stable, well-structured one.

Tenants Who Stay Save Landlords Money

One benefit of affordable housing that rarely gets discussed is what happens at the tenant level.

Turnover is one of the highest costs a landlord faces. Between cleaning, repairs, re-leasing costs, and the expense of carrying a vacant unit while searching for a new tenant, a single turnover can cost thousands of dollars. Affordable housing tenants tend to stay longer. Stable, affordable housing meets a real and ongoing need for families, and tenants who have found it tend to hold on to it.

Longer tenancies mean lower turnover costs, less wear and tear, and more predictable operating income over time. For a landlord managing multiple units, that stability adds up.

Affordable Housing Income Holds Up When the Economy Does Not

Market-rate housing is sensitive to economic cycles in ways affordable housing is not. When the economy contracts, higher-income renters have more options: they move in with family, buy distressed properties, or adjust their housing choices. Affordable housing serves families with fewer alternatives, so demand tends to remain consistent regardless of broader economic conditions.

RCLCO Real Estate Consulting’s analysis describes affordable housing as a recession-resistant asset class for this reason, noting that it offers investors the opportunity to realize stable, risk-adjusted returns that market-rate housing often cannot match during downturns.

This Myth Is Busted

While we’ve mainly discussed the Low-Income Housing Tax Credit program, there are many ways affordable housing can be profitable for landlords and developers. Innovative ownership structures, such as a community land trust, cooperative communities that live under one roof, such as BLC in Bloomington, the possibilities are endless. Affordable housing can cover its costs and make a profit at the same time; in this equation, everyone wins.

Affordable housing is not charity. For landlords and developers who engage with it thoughtfully and use the available financial tools, it is a stable, lower-risk investment with a nearly 40-year track record. The tax credits are real. The tenant stability is real. The returns are real.

Every community needs more landlords and developers willing to engage with affordable housing. The financial case for doing so is far stronger than the myth suggests.

This post is part of our Affordable Housing Myth Busting Series. You can read the other articles in this series here:

Myth #1: Affordable Housing Means Low-Quality Housing

Myth #2: Affordable Housing Is the Same as Public Housing

Myth #3: Affordable Housing Brings Down Property Values

Myth #4: Affordable Housing Means Smaller Homes and a Lower Quality of Life

Myth #5: Renters Are Just People Who Can’t Afford to Buy

Myth #6: Renters Have No Stake in Their CommunityMyth #5: Renters Are Just People Who Can’t Afford to Buy

Sources

1.     About the LIHTC, Novogradac

2.     Low Income Housing Tax Credit, Illinois Housing Development Authority

3.     LIHTC Property Level Data, HUD User

4.     Affordable Housing: Stable Returns With Positive Social Impact, RCLCO Real Estate Consulting

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